Reference · Theme development

Evergreen Media: High-speed website with its own theme.

A bespoke WordPress theme for an SEO agency – featuring advanced Gutenberg blocks, fast loading times and first-class usability.

Custom WordPress theme
Custom-programmed, using Gutenberg as the editor.

Live on evergreenmedia.at

The Evergreen Media website on two smartphones

Evergreen Media

SEO Agency · Innsbruck

Customer

Evergreen Media

Industry

SEO agency

Project

New website

Technology

WordPress · Custom Theme · Gutenberg

Focus

Loading time & usability

01 / The project

Quick enough for an SEO agency.

Our cooperation partner Evergreen Media from Innsbruck commissioned us to create a website that meets the high requirements of an SEO agency.

Super-fast loading times, first-class usability and a customised design could only be achieved in this combination with a your own WordPress theme implement.

The Gutenberg editor, which is integrated into WordPress, enables a particularly fast website because its front-end output remains very lightweight. Other page builders such as Elementor or Avada were therefore not an option in this case.

Custom Gutenberg block on the Evergreen Media website

Gutenberg
Custom blocks

The task

A website that meets the high standards of an SEO agency: super-fast, exceptionally user-friendly and custom-designed.

Evergreen Media
Theme programming

02 / Key areas of implementation

Six building blocks for maximum speed.

01

Custom WordPress theme

A bespoke theme with no unnecessary bloat – the foundation for high speed and a unique design.

02

Gutenberg as a page builder

The integrated block editor keeps the front-end output particularly streamlined.

03

Custom blocks

In order to create a modern, responsive design, Gutenberg’s capabilities were expanded to include custom blocks.

04

Custom post types

Different types of content help to structure the website and make it easy to manage.

05

Related content

The content types are cleverly linked together – visitors can find relevant content exactly where they need it.

06

First-class usability

Clear navigation and fast loading times ensure a pleasant user experience across all devices.

PageSpeed score for the Evergreen Media website (mobile)

PageSpeed
Optimised for mobile devices

03 / Result

More time on the page.

As a result, the average time spent on the site increased significantly – an important user signal for Google.

The streamlined version of the Gutenberg editor, customised blocks and skilfully interwoven content ensure that visitors quickly find what they’re looking for – and stay longer.

High-speedStreamlined front-end output

PersonalisedOur own Gutenberg blocks

Longer visitsPositive user signal

The next step is a meeting.

Your new look. Let’s get started.

Do you already have a specific idea? Or do you simply feel that your website could do more? Tell us about it.

No obligation · personalised · direct

Or call: 0341 52983474

Tobias Ebert, Managing Director of laOlaWeb

Tobias Ebert

Managing Director · laOlaWeb